WORDERY
As the Head designer for Wordery, I worked on all aspects of the company, from the eCommerce site, marketing to branding development. I revamped the brand's packaging using robust and eco-friendly cardboard, aligning with Wordery's commitment to sustainability. The minimalist one-color design, both cost-effective and visually impactful, reflects simplicity and leaves a memorable impression. Infusing the playful spirit of Wordery, I designed packaging featuring flying books, evoking the exciting journey each book takes. This harmonious blend of functionality and whimsy reinforces the brand's identity.
In another standout project, I collaborated with the Senior Marketing Executive to create unique bookmarks that added a personalized touch to every purchase. My role extended to diverse print tasks, including a comprehensive brochure, pens, mugs, and a charming reminder notepad. This allowed me to showcase design versatility while maintaining Wordery's cohesive visual identity, contributing to an elevated brand experience.
I have worked on aspects of the website to make the eCommerce experience stronger, helping to increase conversion and create a better user experience. The new designs for the product page outperformed the old design significantly by creating a strong visual hierarchy. The new checkout design was highly praised by Paypal for its smooth experience.
Responsive web design | Product page design | Home page design | Landing page design | Checkout design | Megamenu design | Category page design | Banner designs | Graphic design | Packaging design | Conceptual ideas | Print design
